Co-Founders, AKAR CO.

Afiqah Amir & Geraldine Foo

Rooted in purpose, grown through sound and storytelling. Afiqah Amir and Geraldine Foo are the co-founders of AKAR CO., a hybrid label based in Singapore that champions emerging musicians through artist development, storytelling, and creative production. 

With AKAR Studios, they’ve brought fresh voices to life through showcases like Underground Uprising at Fort Canning, Field Trip! at Esplanade, and Saylah Sessions with Krysta Joy—building bridges between artists and audiences, one meaningful narrative at a time.

They believe that in a content-saturated world, authentic storytelling is what cuts through. It’s not just about reach, it’s about resonance. 

Their boldest move? Signing their first artists. Taking responsibility for another person’s creative journey is no small feat but that commitment pushed them to lead with heart, stay human, and always put the artist first.